Belle & Seb: Fans, Write About Love
Oct, 7 2010
At first glance, the cover of Belle and Sebastian's new album seems to describe what they do: Belle and Sebastian Write About Love. But a new competition run by the band to encourage fans to purchase a hard copy of the record suggests the title is more an exhortation for others than a description of themselves.
According to the band's record label Matador, there's a unique code inside every copy of the album which can be entered in an online form along with "300 words about love, in any sense of the word. Why you love. Who you love. What you love. Where you love. Anything. Just write about love."
The group will choose a winning entry, and lead singer/songwriter Stuart Murdoch will fly to the winner's hometown, hang out for a while, and then write a song based on the competition winner and the blurb that will be released as a 7" single next year. The contest is "the coolest thing ever," according to the not entirely unbiased Matador; but we're inclined to agree.
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